The Best Time to Publish on Medium: Ultimate Guide for Promoting Your Work on Medium

Saritel Abbaszade

Author

Are you looking to get more views and engagement on your Medium posts? If so, you're in luck! In this blog post, we will discuss the best time to publish on Medium in order to maximize your results. We will also provide some tips for increasing viewership and engagement. So, whether you are a beginner or an experienced writer on Medium, this blog post is for you!

What is Medium?

Medium is a popular online publishing platform that allows writers to share their stories with a wide audience. Medium also offers some features that can help increase the reach and engagement of your articles, such as the ability to promote your posts and track your analytics.

What are the advantages and disadvantages of Medium?

There are a lot of things to consider when choosing whether or not to publish on Medium. It's a great platform with a lot of potential reaches, but it's also important to consider the time commitment and the audience you're trying to reach.

On the one hand, Medium is fantastic for getting your work in front of new eyes. It's a well-trafficked site with a built-in audience of engaged readers. If you're looking to reach a new audience or grow your existing one, Medium is worth considering.

On the other hand, publishing on Medium can be time-consuming. Because it's such a popular platform, the competition for attention is fierce. You'll need to invest time and effort into promoting your work if you want it to be seen by the widest possible audience. If you don't have so much time for posting on Medium every day you can use WordPress social media auto poster like FS Poster. With using this plugin you will be able to schedule and share your blogs without wasting your time.

How to promote your work on Medium?

There are a number of ways to promote your work on Medium. You can start by sharing it with your existing followers and fans. If you have a large social media following, this can be a great way to get the word out about your latest article.

You can also submit your article to popular publications on the platform. This will help expose your work to a new audience and potentially lead to more opportunities down the road.

Finally, you can take advantage of Medium's built-in tools to help promote your article. For example, you can use the "clap" button to give your article a boost or share it directly with friends and followers.

Medium personal account vs. page

There are two types of Medium accounts — personal and pages. Personal accounts are for writers who want to share their stories with the world, while pages are for businesses or organizations that want to publish articles and thought-leadership pieces.

So, which one should you use?

If you're a business or organization, you should create a page. But if you're an individual writer, you should create a personal account.

Creating a page has some advantages. For one, pages can have multiple authors, which is perfect for businesses or organizations that want to have multiple people contribute to their Medium presence. Additionally, pages can be verified (which gives them a little checkmark next to their name), and they can also be featured in Medium's Partner Program, which gives them a chance to earn money from Medium.

However, personal accounts have some advantages over pages as well. For one, stories published on personal accounts are more likely to be recommended by Medium's algorithm. Additionally, personal accounts can't be verified, which means they're less likely to be featured in Medium's Partner Program.

How to customize your Medium page?

If you want to change the look of your Medium page, you can do so by going to your settings and clicking on "Customize Your Page." From there, you can change your page's background color, font, and layout.

You can also add a cover photo and profile picture to your page. Click on the "Add a Cover Photo" button to add a cover photo. Click on the "Edit Profile" button to add a profile picture.
Once you've made your changes, click on the "Save" button to save changes.

When is the best time to publish on Medium?

This question may vary depending on your goals and audience, but some general guidelines can help you get more views and engagement on your Medium posts.

First, it is important to consider your audience's time zone. If most of your readers are in the same time zone as you, you will want to publish when they are likely to be online and available to read your post. For example, if you are in the Pacific Time Zone and most of your readers are in the Eastern Time Zone, you will want to publish in the morning or evening so that your post is more likely to appear in their feed when they check it.

Second, you should also consider the days of the week when your audience is most active. For example, if you know that your readers are more likely to be online on weekends, you will want to publish on Fridays or Saturdays.

Third, you should consider the time of day when your audience is most active. This will vary depending on your audience and their schedules, but people are generally more likely to be online and available to read during daytime hours.

Fourth, you should consider the seasonality of your topic. For example, if you are writing about a summertime activity, you will want to publish in the spring or summer so that your post is more likely to appear in people's feeds when planning their summer activities.

Fifth, you should also consider the overall engagement of your audience. If you have a large and engaged audience, you will want to publish when they are most likely to be online and available to read your post. However, if you have a smaller or less engaged audience, you may want to publish when they are less likely to be online so that your post stands out more in their feed.

When is the worst time to publish on Medium?

The answer may surprise you: there is no definitive answer. Every Medium user’s experience is different, and what works for one person may not work for another.

That said, there are certain times of day and week that tend to be less effective for reaching a large audience on Medium. In general, avoid publishing late at night or on weekends. These are times when people are less likely to be active on the site.

If you want to maximize your chances of getting views and engagement, aim to publish during the weekdays, preferably in the morning or early afternoon. These are when most people are online and looking for new content to read.

Now that you know when the best and worst time to publish is, let's talk about how to get more views and engagement. You can do a few things to increase your chances of being seen and read on Medium.

First, it is important to use relevant tags. Tags help people find your story in search results. When you use relevant tags, your story is more likely to be seen by people interested in the topics you write about.

Second, you should promote your story on social media. When you share your story on social media, you are more likely to get views and engagement from people who follow you.

Third, you can also try to get featured on Medium's homepage or in Medium's newsletter. This will give your story more exposure and increase the chances that people will read it.
Finally, remember that quality trumps quantity when writing on Medium. Writing one high-quality story is better than writing several low-quality ones. If you focus on writing quality content, you are more likely to get views, engagement, and followers in the long run.

Conclusion

Now you know the best time to publish on Medium. Have you tried publishing your content on Medium? What results did you see? Let us know in the comments. And don't forget to visit our blog for more tips and tricks on digital marketing, including how to use neuroscience principles to increase views and engagement.